The Agile Daily Standup - AgileDad Why ‘Better’ Products Fail
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Mar 4, 2025 Explore why supposedly better products fail to attract users despite their enhanced features. Discover how psychological barriers like fear of change and comfort with the familiar drive people to stick with what they know. The discussion reveals strategies for overcoming resistance and fostering product adoption. Learn to create engaging experiences that lower perceived risks and encourage users to embrace new solutions.
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Rational Choice vs. Risk Aversion
- People don't always choose the best product option.
- They often choose the least risky or most familiar one.
Jira and Azure DevOps: Examples of Familiarity Over Fit
- People often use Jira simply because everyone else uses it, even if it's not the best tool for their needs.
- Similar behavior is seen with Microsoft Azure DevOps in Microsoft-centric organizations.
The Chasm of Adoption
- Product teams often mistakenly assume adoption is linear.
- A chasm exists between early adopters and the mainstream market, who resist change.