InTouch with Terri ShapeScale: A Game Changer in Body Composition
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Jan 3, 2025 In a fascinating discussion, Alex Weyenberg, CEO of ShapeScale and a micro and nanosystems engineering expert, unveils the transformative power of their 3D body scanning scale. The conversation dives into how this innovative technology allows users to visualize fitness progress through augmented reality. Alex highlights the importance of authenticity in health tech and shares inspiring success stories from practices that implemented ShapeScale. They also explore marketing strategies and a subscription model that enhances patient engagement and satisfaction.
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Unexpected Aesthetic Impact
- ShapeScale's impact on the aesthetics industry started unexpectedly after a trade show in Vancouver.
- Plastic surgeons and dermatologists saw its potential for visualizing patient results, leading to rapid adoption in aesthetic practices.
Facilitating Patient Communication and Sales
- ShapeScale facilitates open communication with patients, increasing treatment plan acceptance and sales.
- The app's home accessibility promotes patient engagement and generates referrals, boosting practice growth.
Maximize Patient Revenue
- Practices offering only GLP-1 treatments are missing out on additional revenue opportunities.
- ShapeScale helps maximize patient lifetime value by identifying areas for further treatments and enhancing the patient experience.
