InTouch with Terri
ShapeScale: A Game Changer in Body Composition
Jan 3, 2025
In a fascinating discussion, Alex Weyenberg, CEO of ShapeScale and a micro and nanosystems engineering expert, unveils the transformative power of their 3D body scanning scale. The conversation dives into how this innovative technology allows users to visualize fitness progress through augmented reality. Alex highlights the importance of authenticity in health tech and shares inspiring success stories from practices that implemented ShapeScale. They also explore marketing strategies and a subscription model that enhances patient engagement and satisfaction.
41:54
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Quick takeaways
- ShapeScale's innovative technology provides a photorealistic digital avatar, revolutionizing body composition analysis and enhancing patient engagement in aesthetic practices.
- The subscription model for ShapeScale ensures accessibility for clinics, enabling them to adopt cutting-edge technology without significant upfront costs.
Deep dives
Terry Ross's Expertise in the Aesthetic Industry
Terry Ross is a well-respected figure in the medical aesthetics industry, serving as a Fortune 500 executive and the founder of Terry Ross Consulting. She focuses on enhancing operational efficiency and profitability for practices, providing valuable resources for aesthetic professionals. Her podcast features industry experts, offering practical solutions to improve business outcomes. Terry's approach is rooted in authenticity and a commitment to supporting practitioners as they navigate the challenges of the industry.
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