Today Leo Sgovio joins me as we talk about some tests he has done with URL's and the impact it has had on ranking and being penalised.

“Leo is an Amazon seller and entrepreneur with a strong passion for digital marketing and technology innovation.

With over 15 years of experience in the e-commerce space, Leo started his career as an SEO and Pay-Per-Click advertising specialist.

In the years to follow, Leo spent most of his time ranking websites on Google and after entering the Amazon space he led Viral Launch as Head of Innovation.

After exiting one brand he started Convomat, a marketing automation software for Amazon Sellers, which is what he is currently focused on together with his new Amazon brand.

Leo loves sharing cutting-edge strategies on how to succeed on Amazon. “