How David Perell Uses ChatGPT to Write for Millions - Ep. 6 with David Perell
Jan 18, 2024
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David Perell, an internet writer with a large following, discusses various interesting topics including using ChatGPT for deep reading of old books, finding anecdotes that spread, understanding taste, heroes, blind spots, and business strategy.
Using ChatGPT can help explore deeper levels of understanding in old books by uncovering hidden meanings and visualizing scenes.
Conversations with ChatGPT can serve as a tool for generating new insights and making thinking more legible.
The New York Times should invest in accessible, lower-cost digital media products and focus on high-quality exclusive journalism to enhance their competitive advantage.
Deep dives
The New York Times revenue and readership
The New York Times reached an annual revenue of approximately $2.31 billion with 9 million subscribers in 2022. Subscription revenue amounted to $1.5 billion, while advertising revenue was $523 million.
The Biggest Risks for the New York Times
According to Chat GPT, the biggest risks for the New York Times include disruptive innovation, smaller nimbler competitors, cyber security threats, pandemic related challenges, and supply chain and vendor risks.
Strategy Recommendation for the New York Times
Based on Chat GPT's response, the New York Times should invest in and develop more accessible lower cost digital media products to attract a broader audience and preempt potential disruption from new market entrants. They should also focus on differentiating their brand through high quality exclusive journalism and operational efficiency to enhance their competitive advantage.
The Power of Conversation and Storytelling
A conversation between the host and guest highlights the importance of conversations and storytelling in personal and professional growth. The guest shares his experience with reading comprehension tutoring as a child and how he transformed into a tech-enabled adult who understands stories better than ever. The conversation explores the role of anecdotes in writing and how memories are stored in spaces. The guest also emphasizes the value of using GPT to talk through ideas, make thinking more legible, and leverage conversations as a tool for generating new insights.
Unearthing Wisdom through Ancient Texts
The guest discusses the significance of reading old books and the power of wisdom that lies in works that have withstood the test of time. By delving into Greek words and their meanings, such as 'archagos,' the guest reveals how GPT can help uncover deeper levels of understanding and interpretation. The integration of GPT with DALL-E allows for visualizing scenes from books, creating a more engaging reading experience. The guest suggests that GPT can inspire people to read more old books, expanding their knowledge and creative output.
David Perell is one of the best known internet writers of his generation.
He’s amassed almost a half million followers on X, hosts the popular podcast How I Write, and founded Write of Passage, which has taught thousands of students how to be digital writers.
We go deep on using ChatGPT to:
Doing deep reading of old books
Finding anecdotes that spread
Better understanding your taste
Finding your heroes
Understanding your blind spots as a leader
Unpacking the strategy of your business
If you found this episode interesting, please like, subscribe, comment, and share.
Timestamps:
Intro 00:53
Finding and understanding his heroes 13:42
Understanding his personality and leadership style 19:14
Who does David work well with? 25:53
Workshopping the New York Times’s business strategy 36:52
Why ChatGPT is incredible at diversity, accessibility, and speed 52:54
Bringing old books like Moby Dick to life with DALL-E 58:50
Using ChatGPT for deep textual analysis 1:06:29
ChatGPT for writing anecdotes that spread 1:21:04
Conversations with ChatGPT as food and drink for the soul 1:25:55
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