S8 E17: Rethink, Reimagine, Adapt: How Life Time Has Evolved With Life Time Founder Bahram Akradi
Jul 9, 2024
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Life Time Founder Bahram Akradi discusses the evolution of Life Time, prioritizing customer experience over advertising, entrepreneurial insights, admitting and correcting mistakes in business, combating kids' inactivity, and the Leadman Epic 250 triathlon.
A healthy way of life benefits businesses beyond fitness, impacting mind, body, and community.
Focus, adaptability, and courageous innovation are crucial for the evolution of the health and fitness industry.
Deep dives
Lifetime Talks Podcast Introduction
Hosts Jamie Martin, Editor-in-Chief of Experience Life, and David Freeman, Director of Alpha, kick off another episode aimed at helping listeners achieve health, fitness, and life goals. They promise insights on healthy living elements, transformation stories, and expert interviews to provide tools for a purpose-driven healthy life.
Seattle Classic Summit Experience
Jamie and David recount their experience at the Seattle Classic Summit where outdoor industry leaders gathered. They hosted the event as MCs and engaged with speakers discussing impacts on the event space and outdoors industry. The Summit offered diverse insights on innovation, leadership, and industry changes, inspiring growth and learning.
Healthy Way of Life Business Approach
Founder and CEO of Lifetime, Barrama Crotty discusses why a healthy way of life benefits not just the business but all companies. He emphasizes adaptability, leadership, and the evolution of the health and fitness industry, stressing that a comprehensive healthy way of life goes beyond fitness, impacting mind, body, and community.
Entrepreneurial Vision and Evolution
Barrama details his three-decade entrepreneurial journey, emphasizing the importance of vision, adaptability, and courageous innovation. He highlights the need for aligning values, building desirability in products and services, and rapidly correcting mistakes in the pursuit of uncompromising exceptional experiences.
The mission of Life Time to help people live healthier, happier lives has not waivered since the company’s start more than 30 years ago — and staying true to that value has influenced and shaped the trajectory of the company.
Bahram Akradi, founder, chairman, and CEO of Life Time, was the featured keynote speaker at the 2024 Sea Otter Classic Summit, where he talked about how a healthy way of life has not only been good for his business, but is good for all businesses and relationships. He also detailed the role that focus has played in Life Time’s evolution.
This episode is the recording of Akradi’s appearance at the Sea Otter Classic Summit, which was moderated by Life Time Talks cohost Jamie Martin.
The information in this podcast is intended to provide broad understanding and knowledge of healthcare topics. This information is for educational purposes only and should not be considered complete and should not be used in place of advice from your physician or healthcare provider. We recommend you consult your physician or healthcare professional before beginning or altering your personal exercise, diet or supplementation program.
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