

How He Built a 185+ Location Franchise Starting With Just a Lawn Mower | Mike Andes
Jun 16, 2025
Mike Andes, the founder of Augusta Lawn Care, transformed his childhood lawn-mowing gigs into a thriving franchise with over 185 locations. He shares how a life-changing accident pushed him to systematize his business and evolve from operator to leader. Discussions range from scaling from $0 to $1 million, the revolutionary pay-for-performance model, and the vital role of content creation in brand building. Mike emphasizes the importance of hiring A-players and the strategies that set successful franchisees apart from those who fail.
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Near-Death Accident Spurs Growth
- Mike Andes had a near-death accident caught in his dump truck's PTO, forcing weeks of recovery and reflection.
- This pivotal moment revealed his business was dependent on him, sparking a push to build systems and delegate.
Leadership Beats Hustle for Scale
- Growing from $100k to $500k requires sales skills; $500k to $1M requires leadership to leverage others' labor.
- Hustle alone cannot scale beyond a point; leadership and systems are essential for growth.
Delegate Low-Leverage Tasks First
- List all your daily tasks and create systems to enable others to handle them without you.
- Focus on delegating low-leverage tasks to free yourself for higher-value work like selling and leading.