John Wooten shares how to break into web design, emphasizing the need for customer service skills in the industry. He highlights the importance of generating reliable monthly recurring revenue as a freelancer, providing insights on client retention strategies and long-term business growth.
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Quick takeaways
Now is the best time to enter web design as demand is high post-COVID.
Success in freelance web design relies heavily on customer service and communication skills.
Deep dives
Why Now is the Best Time to Start a Freelance Web Design Business
The demand for websites is higher than ever, emphasized by the vital importance of maintaining an online presence post-COVID. Business owners are seeking web experts to handle site maintenance and communication efficiently. Despite a competitive landscape, individuals transitioning to web design can find success. An example is given of a former H.R. professional who built a web design business from scratch after taking a course, highlighting the opportunities in the current market.
Navigating the Crowded Web Design Space
In a saturated market with DIY website solutions like Squarespace and Wix, freelancers can differentiate by offering valuable services beyond basic design. Clients recognize the worth of professional web services in optimizing their sites for search engines and enhancing user experience. Emphasizing strategic website design that drives actions and results, freelancers stand out by providing comprehensive business-building tools.
Building Reliable Monthly Recurring Revenue in Web Design
Apart from one-time fees for website design, freelancers can secure reliable income through monthly build fees, ongoing content updates, and hosting, maintenance, and security plans. Offering these services ensures continuous client engagement and dependable revenue streams. The long-term focus on hosting and maintenance packages provides sustainable income while contributing to client retention, ultimately leading to financial stability and flexibility in the freelance web design industry.
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
John teach ambitious entrepreneurs how to break into web design, escape their 9-5, achieve financial independence, and gain the freedom to work whenever and wherever they want.
Top 3 Value Bombs
1. Now is the best time because almost everyone who wants to start a business needs a website.
2. One of the biggest secrets to being a successful freelance web designer is having customer service and communication skills.
3. If you're considering a career change and want to be creative, the web design industry can provide you with reliable monthly recurring revenue.
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