

295. Sylvia Kang, Co-founder & CEO of Mira
Today, I'm joined by Sylvia Kang, co-founder and CEO of Mira.
Enabling at-home hormone tracking, Mira combines hardware with app-based data interpretation, AI assistance, and coaching to help women navigate all stages of life.
In this episode, we discuss revolutionizing women's health management through hormones.
We also cover:
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Breaking taboos in women’s health
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Building the largest continuous hormone dataset
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Expanding from fertility to comprehensive wellness
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Mira’s Website: https://miracare.com/
Instagram: www.instagram.com/mirafertility/
Tiktok: https://www.tiktok.com/@mirafertility
Facebook: https://www.facebook.com/mirafertility/
Youtube: https://www.youtube.com/c/MiraFertility
Podcast: Coming Soon on Apple Podcasts and Spotify
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The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
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Chapters:
(00:00) Introduction
(00:25) Sylvia's Background: From Pianist to Biomedical Engineering
(02:30) The Gap in Women's Fertility and Hormone Education
(04:00) Early Challenges Building in Women's Health
(06:50) Consumer Reception and Community Building
(08:45) Understanding Women's Health Problems Across Life Stages
(12:25) Women's Health as Wellness Management
(15:45) Building the World's Largest Hormone Dataset
(20:20) Research Partnerships and Clinical Applications
(22:15) Competition and Market Landscape in Hormone Tracking
(24:45) Connecting Data to Actionable Solutions
(30:05) Full-Stack Vision vs Focused Approach
(32:40) Expanding Beyond Fertility to Comprehensive Women's Health
(37:00) New Product Launch: Ultra Four Test
(38:15) Conclusion