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Thoughts on the Market

How Will the GenAI Revolution Be Powered?

Apr 16, 2024
Global Head of Sustainability Research and US Power and Utilities team at Morgan Stanley discuss powering the GenAI revolution, focusing on the growing power needs, data center sustainability, and challenges in meeting power demands. They highlight the rapid growth in global power demand from data centers and the critical moment of addressing power needs for advancing technology.
10:49

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Quick takeaways

  • Data centers consume 1.5% global electricity, projected to rise to 4% by 2027.
  • Challenges in power infrastructure require data centers to explore nuclear power and renewables to meet energy demands.

Deep dives

Growing Power Demand in Data Centers

Data centers currently consume about 1.5% of global electricity, a figure expected to rise to nearly 4% by 2027. In the US, data centers represent around 3% of total electricity consumption, projected to increase to 8% by 2027. The increasing power demand is impacting local and regional levels significantly due to larger Gen AI data centers requiring more energy, leading to substantial growth in electricity use in regions like Georgia.

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