The Game with Alex Hormozi 1. Welcome to $100M Lost Chapters
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Nov 14, 2025 Discover the intriguing reasons behind the omission of certain chapters in the latest book, designed to enhance your understanding without overwhelming you. Learn how to effectively use different types of offers to attract customers and dive into the critical metrics for customer acquisition. Explore advanced strategies like offer stacking that can boost your profitability. Plus, get insights on managing employees to optimize lead generation, helping you scale your business effectively.
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Valuable Unreleased Chapters
- The book collects useful chapters that didn't fit into the main $100M series but still deepen knowledge.
- Understanding them isn't required to execute the main strategies but will likely improve results.
Skip Or Start With Your First Avatar
- Treat this compilation as unconventional and feel free to skip chapters based on usefulness.
- Start with the 'Your First Avatar' chapter if you are unsure where to begin.
Use The Avatar Process Everywhere
- Use the avatar process Alex describes to identify the exact customer profile you should target.
- Apply the process across companies to ensure consistent, high-value targeting.
