The Rise of No Buy Movements

A growing trend called 'No Buy 2025' encourages individuals to significantly limit their purchases to only essentials like bills and groceries. This concept resonates with younger generations who are increasingly seeking ways to resist consumerism in a post-pandemic world. The movement draws parallels to earlier initiatives such as the FIRE movement aimed at financial independence in the 90s and the Buy Nothing groups embraced by millennials post-2008 economic crisis. Experts express skepticism about the feasibility of completely abstaining from purchases, suggesting that a more attainable goal may be a 'slow buy' approach, where consumers intentionally evaluate their buying decisions over time.