

217. Don't Skip This Step: The Secret To Building A Solo Business You'll Love
If you’re ready to create a business that supports your life instead of running it, this is the episode you need.
Carly and Joe dive into Step Zero of the Solopreneur Success Cycle: Defining Your Goals, and spoiler alert: it’s way deeper than “make money” or “gain freedom.”
You’ll learn how to uncover your true why, build goals that actually guide your decisions, and avoid creating a business you secretly resent. From toddler-style questioning to "change charts" and accountability hacks, this episode is your blueprint for building a business you actually like.
Whether you're dreaming, pivoting, or feeling stuck, press play before you plan another move.
Okay, this might be the craziest offer we’ve ever made. We’re giving away a solopreneur platform that normally costs five hundred dollars a year…For twenty-five bucks. And not for a month, not for a year… forever.
All you have to do is pre-order our new book: Solopreneur Business for Dummies.
When we first went solo, we thought we could just Google our way through it. But the advice out there?
It was built for startups with teams and money, not someone trying to do it all themselves. We kept thinking: “There’s gotta be a better way.”
So we made one. LifeStarr Premier is the system we wish we had back then: the tools, the strategy, the community, all in one place.
Go to book.lifestarr.com to lock it in.
This deal goes away when the book drops, October 6, 2025, and it’s not coming back.
Pre-order the book. Upload your receipt. You’re in. For good.