Leveling Up with Eric Siu AI Has Killed Website Traffic: The NEW Way To Drive Leads
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Jun 2, 2025 Explore the transformative impact of AI on SEO and the diminishing role of traditional website traffic. Discover why building topical authority is crucial, outpacing the chase for high-volume keywords. Learn about programmatic SEO and how it revolutionizes content strategies, making your resources more link-worthy. Finally, dive into the concept of multi-channel optimization, urging you to engage users across various platforms beyond just Google.
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SEO Traffic Is Declining
- SEO traffic is flatlining or decreasing despite growing Google usage.
- This signals the need to shift strategy beyond just chasing high volume keywords.
Build Topical Authority
- Focus on building topical authority by concentrating on one main topic rather than many.
- Avoid targeting only high volume keywords; instead, provide comprehensive coverage on your niche.
Programmatic SEO Example
- Companies like Expedia and TripAdvisor use programmatic SEO to rank for millions of keywords.
- Small businesses can use programmatic SEO by designing templates to target high intent keywords effectively.