

LIVE Beauty Sci-Commer Panel, Brought to you by the IBA
Mar 6, 2023
Science communicators Esther Olu, Gloria Lu, Victoria Fu, and Valerie George discuss addressing misinformation in the beauty industry. They highlight the challenges of combating misinformation, the importance of transparent communication, evolving consumer perceptions, and the role of science communicators in educating consumers.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Intro
00:00 • 4min
Panel Discussion on Transparency in Beauty Industry
04:06 • 5min
Challenges of Misinformation in the Beauty Industry
08:48 • 18min
Evolution of Science Communication and the Challenge of Balancing Accuracy and Engagement
26:46 • 3min
Challenges and Opportunities in Science Communication for Cosmetic Chemists
29:43 • 4min
Challenges and Strategies in Beauty Science Communication
33:39 • 11min
Exploring the Influence of Consumer Misinformation on Beauty Brands and the Call for Stricter Regulations
44:46 • 2min
Consumers' Growing Awareness and Critical Thinking in the Beauty Industry
46:52 • 2min