Joey Leonardo (@j.bag_) is a professional freeride skier from Edwards, Colorado, who has officially qualified as a rookie for the 2026 Freeride World Tour (FWT). Joey qualified for the 2026 tour by finishing second in the Americas series of qualifiers in the winter of 2025. in 2020, he won the Freeride Junior World Championships, and then spent the last 4 years getting a degree from Montana State University and largely disappearing from the freeride circuit. He came back with a vengeance in 2025, having to talk his way into an early qualifying event before his excellent skiing sent him on the path to the tour. Joey has a unique upbringing, as he did not join expensive ski clubs or hire outside coaches, but was largely coached by his father Jeff. In our conversation today, Joey talks about the mindset needed to ski terrain in which one mistake can be catastrophic, his unique upbringing, and the importance of joy and camaraderie among competitors as his keys to success.
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This week's podcast is brought to you by our friends at Sprocket Sports. Sprocket Sports is a new software platform for youth sports clubs. Yeah, there are a lot of these systems out there, but Sprocket provides the full enchilada. They give you all the cool front-end stuff to make your club look good– like websites and marketing tools – AND all the back-end transactions and services to run your business better so you can focus on what really matters – your players and your teams.
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