Ourselves Podcast From designing Justin Bieber’s Tours to Building the Future of Crypto: This is Figge
From Twilight dream sequences to designing visuals for Ariana Grande, Justin Bieber, and the Super Bowl halftime show, Figge has helped shape the visual language of modern entertainment. In this guest episode, we explore how he transitioned from film school to visual effects, pioneered cinematic content for concerts during the rise of LED walls, and helped launch iconic moments like Kanye West’s Glow in the Dark tour.
We also get into how Figge co-founded Possible, a trailblazing studio that builds cinematic experiences for live shows around the globe. Later, we explore his shift into the crypto world, co-founding We Knew and joining Yuga Labs, the creative force behind Bored Ape Yacht Club and Otherside. From NFTs to digital apparel, AI, and composable blockchain assets, this episode is packed with insights for creatives who want to stay ahead of the curve.
00:00 Intro
02:46 Early Inspirations and Film School
11:01 Creating Value in Your Career
14:32 Entering the World of Live Events
21:09 The Rise of LED Walls in Concerts
24:56 Kanye West's Glow in the Dark Tour
32:57 Opening of the Wizarding World of Harry Potter
33:24 Creating Visual Effects for Hogwarts
33:46 Founding Possible: A New Venture in Live Event Cinematics
36:58 Identifying and Capitalizing on Niche Markets
38:57 Chasing Passion Over Money
40:02 The Importance of Upskilling and Continuous Learning
42:32 Collaborating with Lady Gaga
49:06 Working with Ariana Grande: The Sweetener Tour
53:30 Concert Visuals for Justin Bieber
56:00 Super Bowl Halftime Shows: Behind the Scenes
59:45 The Booming Entertainment Scene in the Middle East
01:02:37 Transitioning to Crypto: The Birth of We Knew
01:09:23 Venture Capital vs. Bootstrapping: Lessons Learned
01:10:50 Challenges in the Crypto World
01:11:36 The Philosophy of a Thousand True Fans
01:13:12 Profile Pictures and Digital Collectibles
01:14:07 The Rise of Digital Apparel
01:15:05 NFTs and Their Evolution
01:16:01 Composability in Blockchain
01:18:22 The Future of Crypto and NFTs
01:26:41 The Role of AI in Creativity
01:29:10 Yuga Labs and Its Projects
01:30:28 The Community of Bored Ape Yacht Club
01:33:02 The Future of Digital Assets
01:38:11 Pressure is a Privilege
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