Don't Write That Book

My Least Successful Book- Why It Tanked

Nov 30, 2023
On this episode, AJ Harper and Mike Michalowicz discuss their challenges and lessons learned from their least successful book, Surge. They also talk about the mindset shifts they had to make to keep working together after a partnership break. The chapter explores their difficulties with the title and cover design of a book. Additionally, they reflect on their personal relationship and partnership, and express excitement about their upcoming release.
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Chapters
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Episode notes
1
Introduction
00:00 • 2min
2
Finding Purpose and Impacting Lives
02:19 • 8min
3
The Breakup of a Creative Partnership
10:48 • 16min
4
The Dynamics of Partnership in Writing a Book
27:08 • 2min
5
Challenges with Title and Cover Design
29:24 • 9min
6
Reviving Ideas and Reflecting on Mistakes
38:25 • 2min
7
Reflections and Excitement
40:06 • 5min