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Boring Businesses

Building A Global Lighting Brand - Cole Zucker

Apr 9, 2024
55:08

Cole Zucker bootstrapped Green Creative, a commercial-grade LED lighting company, to $40M+ in annual sales before successfully exiting the business. 

In today’s episode of Boring Businesses, I’m joined by Cole Zucker, former Co-Founder & Co-CEO of Green Creative, to explore how he built a global lighting brand in his 20s, how moving to China changed his life, how young entrepreneurs can increase their surface area of luck, and so much more. 

Timestamps:

00:00 Intro
00:52 Cole’s Background
10:42 Moving To China
14:22 Increasing Your Surface Area Of Luck
21:18 Starting A LED Company
29:28 Cole’s Biggest Challenges As An Entrepreneur
35:35 Life After Selling The Business


👉 Connect with Sieva

Website: https://www.sievakozinsky.com/
Twitter: https://twitter.com/SievaKozinsky
LinkedIn: https://www.linkedin.com/in/skozinsky/
Newsletter: https://thebusinessacademy.substack.com/ 

👉 Connect with Cole

LinkedIn: https://www.linkedin.com/in/colezucker/

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