
Y Combinator Startup Podcast
The Secrets To Setting Smarter Goals
Jan 16, 2023
Discover smart goal-setting strategies to steer your startup towards success. Avoid pitfalls of unrealistic aspirations and inflated metrics that can hinder growth. Learn how depth in analysis trumps surface-level assumptions while setting goals. Embrace personal accountability and transform failures into growth opportunities. Avoid the dangers of sandbagging and prioritize sustainable practices for meaningful outcomes, while understanding the ethical implications of your decisions in the fast-paced startup environment.
29:12
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Quick takeaways
- Setting aggressive goals can lead to lack of motivation and focus on numbers rather than intelligent action.
- Relying on fake metrics can mislead and deceive stakeholders, resulting in misguided decisions and actions.
Deep dives
Setting Aggressive Goals Can Lack Motivation
One common mistake in setting goals is creating targets that are too aggressive, causing a lack of motivation. People often set these goals out of fear, driven by external pressures or unrealistic expectations. For example, a startup founder may set a goal of reaching $30k in monthly recurring revenue (MRR) by demo day, based on advice from an alum. Setting such aggressive goals can lead to detrimental consequences as it focuses more on achieving numbers rather than the purpose of driving intelligent action.
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