Quick takeaways

• Leverage the launch of a listing to generate more listings by creating a buzz and showcasing success, using social media, postcards, and open houses to reach neighbors and position the agent as the go-to choice in the area.

• Build relationships with local businesses to generate referrals and word-of-mouth recommendations, by fostering personal connections or organizing workshops that bring together vendors and homeowners, positioning the agent as a supporter and leader in the local business community.

Deep dives