Omni Talk Retail

Physical AI: What It Is & How IoT Will Combine With AI To Make Retail Operations Self-Aware | Spotlight Series

Dec 10, 2025
Doron Hazan, Director of Data, Product, and AI at Wiliot, dives into the fascinating realm of physical AI and its impact on retail. He explains how ambient IoT, using battery-free Bluetooth sensors, enhances inventory accuracy and automates restocking. Doron highlights the operational benefits for store teams, including real-time visibility and efficiency. He also shares consumer advantages like fresher products and fewer stockouts. Learn how retailers can implement these technologies strategically for scalable success.
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INSIGHT

Everyday Items Become Real-Time Sensors

  • Ambient IoT turns everyday products into continuous data sources for operational intelligence.
  • Doron Hazan says this ground-truth data lets AI produce real-time inventory, freshness, and shrink insights.
INSIGHT

Physical AI Is Digital AI With Ground Truth

  • Physical AI fuses ambient IoT with digital AI so models learn from physical reality, not just internet data.
  • Hazan frames physical AI as digital AI plus real-world sensory signals for richer, actionable intelligence.
INSIGHT

Invisible Tech, Visible Customer Gains

  • Customers rarely see sensors but they feel improved service through fuller shelves and fresher food.
  • Hazan emphasizes physical AI's invisible improvements that directly lift the shopper experience.
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