Episode Notes

Guest: Darius Lahoutifard

• Background: Former robotics engineer and executive at Oracle and PTC; founded multiple startups, with two successful exits.
• Expertise: Best known for his role in developing the MEDDIC sales methodology and leadership training for top companies like AWS and Google.
• Key Topics:
  • Always Be Qualifying: A strategy for continuous sales qualification to maximize efficiency.
  • The MEDDIC Academy: Darius’s venture focuses on expanding content rather than growing employee numbers.
  • Leadership Training: Filling gaps in practical leadership education, focusing on actionable strategies over theory.
  • Success Tip: Align passion with purpose and prioritize what brings personal fulfillment.
• Challenges: Staying focused amidst modern distractions and maintaining meaningful client connections.
• Darius’s Advice: “Never do anything just for money—monetize what you love, but only if others find it valuable.”

Links & Resources:

• Website: meddic.academy
• LinkedIn: Darius Lahoutifard

Key Questions:

(01:24) Just off the bat, what six languages do you know or do you teach in?

(02:05) How did you get on this entrepreneurial journey and end up where you are today?

(04:38) Who are your ideal people that you like to work with?

(06:25) Is there a misconception or a mistake that you find a lot of your new clients have when they go to start working with you?

(10:36) How do you get in front of those clients, those ideal clients?

(11:14) Do you use any other social media or just Google?

(11:38) What are a couple of big goals that you have in the next year or two?

(16:39) What do you think is your number one roadblock from achieving that goal?

(17:44) What is the best advice that you have ever received?

(19:53) What's the best advice that you have ever given?

(27:24) Is there anything that we haven't touched on yet that you would like to talk about?

Darius Lahoutifard

Me: https://meddic.academy/darius-lahoutifard-2/

My company: https://meddic.academy/

My book: https://meddic.academy/always-be-qualifying-meddic-meddpicc-book/

Linkedin: https://www.linkedin.com/in/meddic/

X : @dalahout

Virginia Purnell

Funnel & Visibility Specialist

Distinct Digital Marketing

(833) 762-5336

virginia@distinctdigitalmarketing.com

www.distinctdigitalmarketing.com

www.distinctdigitalmarkting.co