EP #441 - Regula Buob: How Coaching Helps Swiss Startups Be Successful

Timestamps:

3:00 - Are education and entrepreneurship connected? 

13:41 - Switzerland needs growth stage funds

26:20 - Failure culture in Switzerland

33:52 - Female entrepreneurship in Switzerland

41:30 - Where is the Swiss startup ecosystem headed?

This episode was co-produced with the Female Founders Initiative.

About Regula Buob:

Regula Buob is the founder of SoftTec, a consultancy that offers services related to both technical and soft skills. She is also a coach for early stage startups and scale-ups. Regula holds a master’s degree in Special Education and another one in Career Counseling. She founded SoftTec in 2009. 

Regula went into the education field because it was a way to convince her somewhat conservative father to allow her to study at university — in this field, she could reliably make money. Her background in education is what sets her apart as a startup coach. During her chat with our co-host Merle, Regula discussed why Switzerland supports its startups well in terms of education but not in terms of funding, why she thinks we should invest 1-2% of Switzerland’s pension fund into Swiss startups, and why there is an urgent need to change the Swiss “failure culture”.  

‍The cover portrait was edited by⁠ ⁠⁠⁠www.smartportrait.io⁠⁠⁠⁠.

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