Entrepreneurs on Fire

Why Now is the Time to Redesign Your Work and Life with Graham Cochrane: An EOFire Classic from 2022

22 snips
Oct 3, 2025
Graham Cochrane is the founder of The Recording Revolution and author of How To Get Paid For What You Know. He discusses the concept of working less to achieve a richer life, emphasizing the power of eliminating unnecessary tasks. Graham challenges common beliefs about expertise and perfection, suggesting that credibility comes from experience and that launching imperfect products can be beneficial. He shares strategies for creating scalable income through digital products and the importance of focusing on high-ROI activities.
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ADVICE

Work Less To Grow More

  • Work less by doing the hard 80/20 analysis to find what truly drives revenue.
  • Eliminate, delegate, or automate the rest to create space and clarity in life and business.
ADVICE

Create Scalable Income Streams

  • Build scalable income streams that aren't tied to hourly work, like courses or memberships.
  • Add recurring or digital products so you don't rely only on more clients or higher prices.
ANECDOTE

Pastor Turned Course Creator

  • Lane, a pastor, used YouTube and an ebook to build an audience and sell a course.
  • He scaled from $1,000 to over $10,000 monthly, with most revenue passive via courses.
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