The DealMachine Real Estate Investing Podcast 454: $17K Per Deal, Two Deals a Month (The Playbook)
Nov 18, 2025
Robert Thomas Suleski, an experienced real estate investor, shares his unconventional approach to success in the industry. He reveals how he consistently generates $17K per deal by using high-volume ringless voicemails and SMS, reaching up to 20,000 voicemails daily. Robert discusses his efficient seller screening process and four tailored offers that convert 15 discussions into two deals each month. He also touches on the legalities of his marketing strategy, ensuring effectiveness even in saturated markets.
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Mass-Market Voicemail Strategy
- Robert markets to every homeowner in a zip code instead of niche lists and sends 20,000 voicemails a day.
- That volume approach taps untouched owners who still face the same life problems as niche-list owners.
Use Four Fast Offers
- Screen sellers with four quick pillars: need, timeline, motivation, and price.
- Make four offers (cash, two owner-finance/subject-to variants, and a 90-day ~75% market offer) to hit different seller needs.
Volume Produces Predictable Deals
- High outreach volume converts into predictable deal flow: speak to ~15 sellers/day to net ~2 deals/month.
- Volume creates repeatable averages (about $17K per deal) from 325 monthly conversations.