Capitalism.com with Ryan Daniel Moran
Build A $1M Business Without Using Your Own Money
Jul 22, 2024
Exploring when to raise capital for eCommerce businesses, the power of pre-selling inventory, formalizing relationships with investors beyond finances, leveraging unique connections for business growth, navigating the capital-raising process and negotiating valuations, and a success story from the capitalism.com community.
43:20
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Quick takeaways
- Pre-selling inventory can secure initial capital by focusing on generating leads and sales before seeking external funding.
- Raising capital when demand outstrips supply can alleviate bottlenecks and accelerate business development, forming valuable relationships with investors.
Deep dives
Understanding When to Consider Raising Capital
Knowing when to consider raising capital in a business is crucial. Capital shouldn't be raised early on when the business lacks leverage, a sales history, or clarity on what works. Instead, focus should be on building demand by pre-selling inventory to secure initial capital. This approach forces entrepreneurs to stay scrappy, be resourceful, and concentrate on generating leads and sales before seeking external funding.
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