2,109 - If AI Can Replace Realtors… What Happens to Leasing Teams Next?

Ever wondered what the future of multifamily looks like when AI handles home buying without a human in sight?In this week’s Multifamily Caffeine Wire, I unpack three industry-shifting headlines that should be on every multifamily leader's radar.First up, meet HOMA https://www.tryhoma.com/ out of Florid. Buyers just closed on a home using AI from start to finish. No realtor. No brokerage fees. And yes, it’s legal. That’s a signal. Especially when you think about what this means for leasing automation in our space.Next, I touch on the DOJ’s settlement with RealPage. While some say it’s a “nothing burger,” municipalities are starting to challenge even the oldest multifamily practices—such as market surveys. You need to understand how this ripple could affect revenue management.Finally, portable tenant screening is gaining traction. Several years ago, I saw a renter's résumés and thought it would eventually be a technology renters would use to lease apartments. This is that idea, grown up and powered by tech. If done right, it could overhaul how prospects qualify while reducing friction for both parties to the lease.I'm sharing candid takes, connecting the dots, and asking the questions that matter to forward-thinking multifamily professionals.If this sparked a thought or raised a question, hit that like button and subscribe to stay caffeinated with more multifamily insight every single week.https://www.multifamilycollective.com