Data storytelling: The magic behind effective data communication -- with Martin Eppler, University of St. Gallen

Today's podcast guest is Martin Eppler, Professor for media and communications in St. Gallen, Switzerland. His research focuses on "data fluency", in particular, how to better understand and communicate with data.

Martins explains his approach to effective data communications, specifically the five "magic" ingredients for telling a good story with data. Even beyond that, he shares with us many more practical tips on how to better communicate with and about data.

Enjoy this episode!

Find Martins book here: How to Talk about Data.

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