

Ducks and Blueberries: A Reflection on Price, Cost and Value
15 snips Aug 15, 2025
A grocery shopping trip sparks a deep dive into the concepts of price, cost, and value. The host contrasts the perceived worth of blueberries priced at $1 versus $5. The discussion encourages listeners to rethink what they consider disposable versus precious based on price. It challenges everyone to view consumption through a more analytical lens, questioning the true value behind everyday purchases. Reflecting on these moments can lead to a more sustainable approach to consumption and appreciation.
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Blueberries Changed Roles With Price
- Nate bought blueberries when they were $1 and later paid $5 after failing to use the store app.
- The price change made him reassign the berries from duck food to a luxury for himself.
Price Shapes Consumption Stories
- Price signals create stories in our heads that change how we use things, independent of physical properties.
- Many behaviors (fuel use, water, consumption) shift dramatically when perceived price changes.
Price vs True Cost And Value
- Price tags rarely include true ecological or replacement costs, so market prices misrepresent real costs.
- A gallon of gasoline can cost far more in environmental damage than its sticker price, while its utility to civilization far exceeds its monetary price.