

Turnkey Solution For Digitizing Insurance | Business Ninjas: WriteForMe and Pendella
Join our resident Business Ninja Kelsey together with Bob Gaydos, Founder & CEO at Pendella as they talk about bringing the financial protection of individual life and disability insurance to all people. Life insurance has always been a tougher sell than any other kind of insurance. The 1990s saw major carriers, particularly those with big presence in health insurance at that time, bow out of offering life policies, because acquiring those policyholders was proving costly unless a customer would pay a high premium for more coverage. In addition, during that same period, stricter medical testing to get coverage was deterring people from getting policies. As a result of these factors, all the way to the present day, about 50% of U.S. residents still do not have individual life policies. Enter Pendella. Pendella is a fast-growing insurtech startup bringing decades of insurance expertise, innovation, and intelligent business design to fulfill one purpose:
To bring the financial protection of individual life and disability insurance to all people — regardless of age, health status, or income level — 100% online!
Pendella is a cloud-based platform that helps you compete in the new economy. Their white-label technology is a ready-made licensed software product, branded to your company. Plus, they can integrate into systems such as CRM or benefits administration platforms.
Learn more about them and visit their website https://www.pendella.com/
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