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The Town with Matthew Belloni
Can IMAX Save Movie Theaters?
Apr 11, 2024
IMAX CEO Rich Gelfond discusses the importance of IMAX screens in movie theaters, benefits of IMAX sales for certain movies, issues with empty multiplexes, and an opening-weekend box office prediction for 'Civil War'. The podcast delves into the impact of IMAX technology on revenue, collaboration with filmmakers, and strategic discussions with studios for film screenings.
32:26
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Quick takeaways
- IMAX screens significantly impact box office success of big-budget films like Dune II and Godzilla vs. Kong.
- Films shot with IMAX cameras provide superior visual quality and immersive experiences for viewers.
Deep dives
The Impact of iMacs Screens on Summer Movies
The CEO of iMacs discusses how iMacs screens play a crucial role in shaping the success of big-budget titles like Dune II and Godzilla versus Kong, exerting significant influence on the box office performance. By strategically selecting films for iMacs treatment based on criteria like filming quality and filmmaker relationships, iMacs has become a key player in the movie industry, driving substantial box office returns even amidst industry challenges.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode