The Sponge Podcast with Joshua Wong
The Playbook to Sales Excellence, Digital Marketing, Public Speaking and the Entrepreneurial Journey with Ismail Ariffin EP13
Aug 15, 2023
Ismail Ariffin, founder of Trident Digital and TEDx speaker, shares insights on sales excellence, digital marketing, and public speaking. He discusses his entrepreneurial journey, the power of content creation, leveraging digital solutions for business growth, and delivering impactful presentations. Ismail also talks about the future of sales and digital marketing, emerging trends and technologies, and the importance of staying ahead of the curve.
01:00:45
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Quick takeaways
- The importance of thoroughly understanding the problem statement when starting a business venture to develop unique solutions that meet customer needs.
- The significance of prioritizing self-care and maintaining a healthy work-life balance to prevent burnout and enhance overall happiness and productivity.
Deep dives
The importance of defining a problem statement
When starting a business venture, it is crucial to spend time defining the problem statement carefully. This involves researching the market, understanding pain points, and identifying existing solutions. By gaining a thorough understanding of the problem, entrepreneurs can develop unique and effective solutions that meet customer needs.
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