Short Term Rental Riches

94. Are You Automating Too Much?

Aug 31, 2021
Discover the delicate dance between automation and personal touch in short-term rentals. Dive into the downsides of excessive automation and how it can impact guest experiences and reviews. Learn the importance of knowing your guests and tailoring interactions to keep the warmth alive. Find out practical tips for adding that human element back into your hosting game, even as you scale your operations. It’s all about creating memorable stays while embracing technology!
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INSIGHT

Evolution of Airbnb Hosting

  • Airbnb started with a personal, face-to-face hosting experience involving handing over keys and showing the property.
  • Scaling short-term rentals leads to losing the human touch but doesn't mean you must lose all personal interaction.
ADVICE

Tailor Automation to Guest Types

  • Know the types of guests staying at your property to tailor communications effectively.
  • Adapt automated messages to accommodate diverse guest needs, especially older guests who may need more personal support.
INSIGHT

Automation Affects Reviews and Bookings

  • Excessive automation can hurt guest reviews and deter bookings due to lost personal touch.
  • Some guests prefer interacting with individual hosts rather than management companies, impacting booking decisions.
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