TCC Podcast #162: Finding Your Brand of Joy with Tanya Geisler

Leadership coach, Tanya Geisler, is our guest for the 162nd episode of The Copywriter Club Podcast. It's been more than 2 years since we spoke to Tanya last (all about the Imposter Complex) and we thought it was time to check back in and see what other issues she could help us deal with. And we're glad we did. We asked Tanya about: •  what’s changed since we talked to her 2 years ago •  the behaviors that hold us back from accomplishing our mission •  the difference between anxiety, criticism and imposter complex—and why it matters •  how our deeply held values sometimes hold us back (and real world examples of how that works) •  the unshakeable confidence framework •  how to take ownership of what is holding us back so we can make progress •  overcoming the lies of the imposter complex (it’s not a linear process) •  how to find our own brand(s) of joy •  Tanya workshopped this a bit for Rob a bit while we talked •  what happens when we have the wrong perception of our brand of joy •  Tanya and Kira talked through her “word” and why Kira didn’t like it at first •  what you can do to figure this stuff out for yourself •  how to choose a coach who will help you become a better version of yourself •  how copywriters can take on the role of a leader We also asked Tanya about how someone can work with her and her thoughts about the future of copywriting and online marketing. To hear what she said about all of the above, click the play button below or download this episode to your favorite podcast player. Rather read what she said? Then scroll down for a full transcript.   The people and stuff we mentioned on the show: Our first interview with Tanya (47) TanyaGeisler.com Kira’s website Rob’s website The Copywriter Club Facebook Group The Copywriter Underground   Full Transcript: Kira:   What if you could hang out with seriously talented copywriters and other experts, ask them about their successes and failures, their work processes, and their habits, then steal an idea or two to inspire your own work? That's what Rob and I do every week at The Copywriter Club Podcast. Rob:   You're invited to join the club for episode 162, as we chat for a second time with leadership coach Tanya Geisler, about what she's been doing since our last interview more than two years ago, the importance of embracing joy, building unshakable confidence, what to look for when you're hiring a coach and the thing that separates those who reach their full potential from those who don't. Kira:   Welcome, Tanya. Rob:   Hey Tanya. Tanya:           Hey. I'm so happy to be here, and honored. Thank you both so much. Kira:   Yeah, we're very excited to have you back for a second time. Your interview, number 47, is one of my favorite interviews on this entire show and I think just surprised both of us just with the impact it's had in the copywriter community after we talked about the impostor complex and dug into that. So we'll definitely link to that conversation, but we want to know really like what you've been up to since then over the last two years. So we can talk about a lot of what you're teaching and talking about today. Tanya:           Oh, what I've been doing in the last two years? I can tell you what I've been doing today, but the last two years, Oh my goodness. I've been doing a lot of speaking. I've been doing a lot of deepening into this body of work that I've been called to really understand. I've created a framework from which I'm really understanding the impostor complex, and I launched my own podcast called Ready Enough, which is really looking at all of the places perfectionism and gets up in our grill and insists that we do things perfectly right. But really it's also about taking the conversation about the impostor complex and getting under when it might not be the impostor complex, because I've spent so much time, I think I might've even said this in our interview two years ago,