The Influential Personal Brand Podcast

What it Means to Be a Bestselling Author

Jan 24, 2025
Explore the true essence of being a bestselling author, where impact trumps mere titles. Discover common misconceptions and the realities behind achieving bestseller status. Learn how team support and offline relationships play crucial roles in your success. Ultimately, it’s a reminder that making a difference in the world is what really matters for any author.
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INSIGHT

Offline Strategies for Book Sales

  • Publicity and PR don't sell many books, contrary to popular belief.
  • Offline strategies, like relationships and stages, are more effective for selling books.
INSIGHT

Teamwork for Bestselling Authors

  • Bestselling authors rely heavily on teams, not individual efforts.
  • A team is needed for support, from writing and editing to sales and marketing.
ADVICE

Leverage Relationships for Book Promotion

  • Leverage existing relationships to promote your book.
  • Focus on one direction to create a spark and drive sales.
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