The Think Media Podcast

456: $100k YouTube Framework (Works For Every Creator)

11 snips
Oct 21, 2025
Lorena Pernalete, a life insurance educator and YouTube creator, shares her journey to earning $12K a month through her niche channel. She discusses how a single viral video sparked her success, driven by addressing real pain points for her audience. Lorena emphasizes the importance of simplicity and authenticity in teaching complex topics. Key insights include her effective monetization strategies, the role of engaging calls to action, and the psychological shift that quadrupled her revenue. Join her for valuable tips on content creation and growth!
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ANECDOTE

Frustration Created Viral Content

  • Lorena uploaded a 30-minute video out of frustration from repeating the same lesson live and accidentally ranked it during the pandemic.
  • That single video brought people to her channel and started demand for her teaching and services.
INSIGHT

High Pain Beats Broad Topics

  • Videos that solve urgent, high-pain issues get traction faster because viewers search when in crisis.
  • Targeting a specific audience increases likelihood of clicks and engagement.
ADVICE

Make Videos That Cure High-Pain Problems

  • Identify the high-pain problems your audience faces and make videos that fix them directly.
  • Use the “Advil mindset”: solve a headache so viewers find and trust you when desperate.
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