The Futur with Chris Do 112 - Starting a Business During a Pandemic — with Arree Chung (Pt. 1)
Dec 16, 2020
Arree Chung, an illustrator and children's book author, shares his inspiring journey of pivoting his business during the pandemic. He discusses the shift from a stable corporate job to the uncertainty of creative entrepreneurship, highlighting the sacrifices made for passion. Arree reflects on the magic of picture books and the challenges of student debt, revealing how he built a successful online platform from struggles. He also dives into innovative marketing strategies that grew his audience significantly, all while adapting to the new normal.
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Spreadsheet Jockey to Artist
- Arree Chung, initially an economics major with a consulting job, felt unfulfilled by his work.
- A chance encounter with art students on a train sparked his interest in art, leading him to crash a drawing workshop.
Pixar and the Path to Storytelling
- After taking weekend art classes, Arree decided to pursue art seriously and researched top art schools.
- He found a production scheduler job at Pixar, which unexpectedly aligned with his existing skills and exposed him to storytelling.
Art Center and a Leap of Faith
- Despite his father's disapproval, Arree pursued Art Center, relying on faith for a scholarship.
- Although the scholarship didn't come through, a timely bonus from Pixar covered his first term's tuition.