764 Sandra Oh Lin: Founder & CEO of KiwiCo

On today’s episode, Kara welcomes Sandra Oh Lin, Founder and CEO of KiwiCo — the global brand inspiring creativity, confidence, and curiosity in kids through hands-on play. What started in Sandra’s garage with a simple idea to spark learning has grown into a billion-dollar company that’s shipped over 50 million crates worldwide, earned the trust of millions of families, and brought KiwiCo’s brain-building projects to major retailers like Target and Barnes & Noble.
Sandra shares how her background at eBay, PayPal, and Procter & Gamble helped her build a mission-driven company that empowers kids to see themselves as makers and innovators. We talk about what it takes to scale a purpose-led brand without losing your core values, how to nurture creativity at every age, and the lessons she’s learned from leading a fast-growing company with heart. From the early garage days to KiwiCo’s global impact, this episode is packed with insight and inspiration for founders, parents, and innovators alike. Don’t miss it!

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @‌KaraGoldin on all networks.

To learn more about Sandra Oh Lin and KiwiCo:
https://www.kiwico.com/
https://www.instagram.com/kiwico_inc/
https://www.linkedin.com/company/kiwicoinc/
https://www.linkedin.com/in/sandralin/

Sponsored By:

RULA - Go to Rula.com/KARAGOLDIN for convenient therapy that’s covered by insurance.

SimpliSafe - Save 50% on a SimpliSafe home security system at SimpliSafe.com/KARAGOLDIN

LinkedIn Jobs - Head to LinkedIn.com/KaraGoldin to post your job for free.

Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/764