The Best One Yet 🇯🇵 “Shogun’s creativity hack” — Disney’s FX innovation strategy. The Fed’s Poseidon announcement. Reese’s athletic pivot.
6 snips
Sep 19, 2024 The Federal Reserve just cut interest rates by 0.5%, signaling a shift in the economy. Hershey is shaking things up by launching health supplements like Reese’s and Jolly Ranchers. Disney's fresh creativity hack in shows like “Shogun” involves cutting down on collaboration to spark innovation. Plus, September 19 is the most common birthday, and it’s economically significant. Get ready for a fun ride through bold business moves and intriguing trends!
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Fed Rate Cut and Economic Impact
- The Federal Reserve cut interest rates by 0.5%, the first cut since 2020.
- This signals a shift in focus from fighting inflation to stimulating job growth.
Hershey's Pivot to Wellness
- Hershey's is partnering with C4 to create candy-flavored protein powder and energy drinks.
- This is a pivot from candy to healthy foods, using existing candy brands.
Extreme Brand Positioning
- Brands can stand out by focusing on extreme positioning.
- This creates differentiation and avoids getting lost in the middle of the market.
