App Marketing by App Masters

Women in Tech: AI, Fundraising & Product Growth Strategies

Mar 29, 2025

Imen Clark, Founder and CEO of Prickly Pear Health, is revolutionizing women's brain health with her AI-powered platform. Jenny Kay Pollock, co-founder of Women X AI, brings a wealth of knowledge in monetization. Together, they dive into effective fundraising strategies, emphasizing storytelling and relationship-building for tech startups. They also unpack how AI tools can drive product growth and user engagement. With insights on community support and the unique challenges women face, this conversation is both inspiring and packed with actionable advice.

01:16:34

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Episode guests

Jenny Kay Pollock

Imen Clark

AI Summary

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Imen Clark emphasizes the importance of representation in fundraising, sharing her journey to secure $350,000 for her women's health-focused startup.

The discussion highlights how leveraging AI tools can significantly enhance app functionalities and user experience, ultimately driving growth and retention.

Strategic insights reveal that building relationships with investors before fundraising is crucial for founders to negotiate from a position of strength.

Deep dives

Farewell to Firebase Dynamic Links

Firebase Dynamic Links will officially be retired on August 25, 2025, marking the end of an era after nearly a decade of facilitating user navigation across platforms. This technology was praised for its efficiency in connecting users to desired content, effectively preventing frustrating errors such as 404 pages. As developers look to the future, AirBridge DeepLinks emerges as a straightforward alternative, streamlining the migration process without requiring extensive coding. Transitioning to this new option is promoted as a seamless experience that can be accomplished in just three steps.

Intro

2min

Empowering Women's Brain Health

15min

Fundraising Strategies for Early-Stage Companies

23min

Exploring Features for Enhanced Brain Health in the Prickly Pear App

4min

User Feedback and App Development in Mental Health Technology

5min

Engaging with the Community: Access, Inspiration, and Innovations

2min

Join the AI Community and Upcoming Demo Day

2min

Optimizing App Success through Humor and Strategy

15min

Celebrating India App Santa Winners

3min

10.

Community Engagement and Networking in Tech

2min

11.

Closing Thoughts and Upcoming Insights on Subscription Apps

2min

In this special episode, we explore AI, tech, product strategies, fundraising, and app growth with two powerhouse women in tech—Imen Clark, founder of Prickly Pear Health, and Jenny Kay Pollock, co-founder of Women X AI.

Imen is a tech entrepreneur specializing in AI, human-centered design, and digital health, leading innovations in UX, AR/VR, and neurotechnology. Jenny is a monetization expert with over a decade of experience helping tech companies scale revenue, launch subscriptions, and drive sustainable growth.

Join us as we break down the entire fundraising process, the power of well-designed products, and the best AI tools to help you grow your app business.

You will discover:

✅A step-by-step guide to fundraising for tech startups

✅How to leverage AI tools for product growth and user retention

✅Proven strategies to scale revenue and boost app monetization

Learn More:

Women X AI: https://www.womenxai.com/

Connect with Jenny: https://www.jennykaypollock.com/

Book a consultation call: https://calendly.com/appmasters-alok/30min

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

Get training, coaching, and community: ⁠https://appmastersacademy.com/

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