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Traction

Mastering GTM and Growth in Current Markets with Rajeev Dham of Sapphire Ventures

Apr 10, 2024
51:12

On this episode, Rajeev Dham, Managing Director of Sapphire Ventures, delves into the strategies of venture capital investment and the effective scaling of startups. Focusing on the B2B SaaS space, Rajeev highlights how Sapphire Ventures selects startups that redefine their market categories and the methodologies that lead to their success.


Discussion points include:


- The importance of backing companies that redefine their categories within the tech and software industries.

- Developing go-to-market strategies that improve customer experiences and distinguish startups from their competitors.

- Reconsidering the net burn ratio, advocating for a more nuanced financial management approach during growth phases.

- The value of founders’ direct engagement with their top customers.

- The need for startups to be adaptable and tackle unscalable tasks during crucial times.

- The critical role of a founder’s passion and determination in propelling a startup toward success.


Resources Mentioned:


Rajeev Dham - https://www.linkedin.com/in/rajeev-dham-79332812/

Sapphire Ventures - https://sapphireventures.com/





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Launch Academy is one of the top global tech hubs for international entrepreneurs and a designated organization for Canada’s Startup Visa. Since 2012, Launch has worked with more than 6,000 entrepreneurs from over 100 countries, of which 300 have grown their startups to seed and Series A stage and raised over $2 billion in funding. To learn more about Launch's programs or the Canadian Startup Visa, visit https://LaunchAcademy.ca.


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#product #marketing #innovation #startup #generativeai #AI

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