Dive Club 🤿 Balint Orosz - What it takes to design an award-winning product
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Jan 24, 2025 Balint Orosz, co-founder of Craft Docs, shares insights from creating an award-winning Mac app renowned for its design and personalization. He discusses the importance of mobile-first design and how it spurs innovation. Balint highlights the unique balance between minimalism and emotional user engagement. The role of user feedback in product evolution and the challenges of designing for user-generated content are also key topics. Plus, he reveals how collaboration and rapid iteration are vital for achieving design excellence.
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Flight Price Testing
- Balint Orosz shared how he tested two flight price variants, one with $100 and another with $1,000 flights.
- The more expensive variant won, highlighting the flaw of testing with users lacking real intent.
In-Context Prototyping
- Prototype in the main product with real data and beta programs for accurate user feedback.
- Prioritize in-context testing over relying solely on design tools like Figma.
Designer-Engineer Collaboration
- Close designer-engineer collaboration fosters mutual understanding and skill development.
- Encourage engineers to write readable code, enabling designers to tweak variables like padding and animation curves.