Gym Business - Business for Unicorns Podcast Episode 333: The Secret to Delivering a Consistent Training Experience with Ben Pickard
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May 6, 2024 Ben Pickard shares the secret to delivering a consistent training experience in the gym business. Topics include trainer audits, standardized procedures, observable behaviors, energy levels in sessions, feedback templates, and creating a feedback-driven environment.
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Trainer Audits Ensure Consistency
- A trainer audit checks whether coaches deliver the intended, consistent experience across sessions.
- It functions like a service quality check similar to a restaurant expediter ensuring standards are met.
Make Standards Observable And Simple
- Turn your standards into specific, observable behaviors that can be checked off during a session.
- Keep the audit to one or two pages so observers can reliably mark whether behaviors happened.
Define Vague Terms With Behaviors
- Define vague qualities (like "good energy") as measurable behaviors observers can spot from across the room.
- Use examples like "hands/feet/mouth moving," eye contact, and using names to make energy observable.