The 5-Phase Formula to Launch Your Studio at a Profit (and Avoid a Total Flop)

Thinking about opening your first studio, or your next one? Before you spend another cent on fit-outs, reformers or a fancy sign, you need to hear this.

Because the hard truth is: you only get one shot at a profitable open. And most studio owners blow it.

In this episode, we’re exposing the biggest mistakes studio owners make when launching, and the exact formula to make sure you don’t end up 657 sleepless nights deep, still trying to break even.

Here’s what we’re covering:

-Why most ‘done-for-you’ agencies actually cost you more in the long run

-The top 5 mistakes that lead to studio launches flopping (including the one almost nobody talks about)

-The critical difference between trials and true members, and how to avoid a mass exodus

-How one Pilates studio sold 100 memberships before spending a cent on ads

-The 5-phase pre-sale strategy that guarantees you open at a profit

-What to do after opening day to maintain momentum (and avoid the post-launch slump)

-The one number you need to be obsessed with from day one

… and loads more

Chapters:

⏳ [00:00] Studio Launch Horror Stories—and Why They Keep Happening

⏳ [06:00] The Real Cost of Opening Without a Plan

⏳ [13:00] Why You Only Get One Shot at a Profitable Open

⏳ [18:30] The Biggest Launch Mistakes Studio Owners Make

⏳ [26:00] The 5 Phases of a Profitable Studio Launch

⏳ [34:00] How to Sell Out Tier 1 (Without Spending on Ads)

⏳ [38:00] Selling Out Tier 2 and Tier 3 Like a Pro

⏳ [43:00] Grand Opening Week: The Hidden Goldmine

⏳ [44:30] The Two Things That Will Still Derail Your Launch (Even With a Plan)

⏳ [45:45] Final Word: Avoid the Flop. Open at a Profit

Don’t forget to like, subscribe, and comment below with your biggest takeaway. We read them all.

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