What To Do When Other Trainers Steal From You #64

Jan 5, 2021

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In this episode, the team discusses the topic of having material stolen by other trainers.

The Episode: What To Do When Other Trainers Steal From You

What do you do when someone steals your intellectual property? Unfortunately, this is an experience that many of us have had, whether it be a piece of content posted online, brand mimicking, or any other type of plagiarism. Naturally, this can be quite upsetting and potentially difficult to deal with, but we are here to remind you that most of the time the best policy is to try and let it go. Doing the work is the only sustainable way to progress and success, so the trainers or individuals that try to take these shortcuts are shooting themselves in the foot, and you should not let that sort of shortsightedness worry you!

In This Episode

What it feels like to have your material stolen by customers [0:09:38]
Blatant plagiarism and the tendency of some people to steal ideas [0:18:39]
Emotional responses to stealing by other professionals [0:25:01]
Times to take this kind of stealing more seriously [0:31:55]
Why stealing is always the wrong way to go [0:36:34]

“If there is potential reputational damage involved, I get litigious very quickly.” — Jonathan Goodman

Experiences of Materials Being Stolen

Many of us have had this happen to us, and the truth is that it is mostly a result of jealousy or inferiority. The other positive side to this unfortunate circumstance is that it shows you are doing something right, that others want to jump on. In the end, putting in the hard work will pay off, so stick to your guns, and do not let small things like this get you down.

How to Respond to Different Cases of Stealing

It is unsurprising that we have emotional responses to the shamelessness and invasion of stealing. It is helpful to keep in mind that most acts of this kind come from a fearful and frustrated place, often when someone is struggling with one issue or another. As we see in fitness, you cannot get someone else to do your reps for you, so when someone steals, they are actually robbing themselves of the opportunity to grow and learn.

The Most Damaging Kinds of Robbery

There are some times when 'letting it go' is not the best option. If someone is adopting your brand or identity in order to scam clients, this can be very dangerous. At these times, depending on your business and the severity of the case, it may be wise to pursue the issue legally.

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