
Startup Acquisition Stories The Playbook Behind 18 Startup Acquisitions
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Nov 25, 2025 Stewart Faught, a serial bootstrapped SaaS builder with 18 successful software acquisitions, shares his journey of creating niche local-business solutions without VC funding. He discusses the importance of vertical focus and simplicity, illustrating how tailored SaaS products thrive. Stewart emphasizes the value of partnerships over cold outreach and outlines his efficient acquisition process on Acquire.com. He offers insights on setting up a business for sale, structuring deals flexibly, and the essential preparations needed for successful exits in the startup world.
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From Dental Software Job To Reputation SaaS
- Stewart left a corporate dental software job and started an SEO business targeting dental practices.
- That led him to build reputation tools after noticing dentists needed easier ways to get patient reviews.
Choose A Narrow Vertical
- Pick a narrow vertical and position your SaaS specifically for them instead of building a generic product.
- Vertical focus simplifies messaging and converts partners and customers faster.
Leverage Consultants As Distribution
- Acquire customers through consultants and resellers who already serve your vertical.
- Create a sales webinar they can share to quickly convert their clients.
