Are you contributing to the "avalanche of irrelevance" in buyers inboxes?
In this 'must-listen' episode of The Six Sells Podcast, Mike Nicholson of Six Sells speaks with Barney Worfolk-Smith of DAIVID about how cold B2B sales is fast becoming a "lose, lose, lose, lose" game.
Being the 'familiar signal' and not the noise is essential for success when our clients are drowning in email.
#b2bsales #sales #marketing #advertising #media
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