The Joe Pomp Show
Ethan Strauss on the WNBA’s Failure of Caitlin Clark, Zach Lowe’s ESPN Firing, Woj Leaving Sports Media and Tom Brady’s Broadcasting
Oct 2, 2024
Ethan Strauss, a writer for House of Strauss and former Golden State Warriors reporter, dives into the missed marketing opportunities surrounding Caitlin Clark in the WNBA. He critiques ESPN's shake-ups with Woj and Lowe departing, discussing the evolving sports media landscape and its impact on the WNBA's visibility. The conversation also covers Tom Brady's transition to broadcasting, highlighting his cautious style and potential NFL ownership aspirations. Strauss provides keen insights into the challenges and dynamics shaping today's sports narrative.
45:42
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Quick takeaways
- Nike's failure to effectively promote Caitlin Clark highlights a missed opportunity to capitalize on her rising popularity in women's basketball.
- ESPN's layoffs and focus on high-profile personalities signify a troubling shift away from quality journalism towards more spectator-driven content.
Deep dives
Nike's Missed Opportunity with Caitlin Clark
Nike has failed to capitalize on its partnership with Caitlin Clark, an up-and-coming star in women's basketball, despite signing her to a lucrative deal. The lack of promotion for Clark on Nike's social media platforms highlights a significant oversight, as the company frequently promotes other athletes. This absence of marketing is especially shocking given Clark's impressive performance and popularity, which have consistently led to higher viewership numbers compared to standard WNBA games. Nike's apparent fear of backlash from existing athletes further complicates the situation, as the company misses a clear opportunity to leverage Clark's growing fanbase and potential for sales.
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