Independent Era: How Indie Music is Steering the Industry

The growing momentum of Independent music is causing shifts in the music industry that could prove more powerful even than streaming. At the 2019 Music Tectonics Conference, the Independent Era panel brought together some of the people driving that trend, helping self-empowered artists take control of their careers and change the music industry along the way. Their tools and resources make creating, distributing, promoting, and getting paid for music easier than ever. Did you know Lil Nas X got the beat behind his record-crushing song Old Town Road for free on Beatstars in a BOGO offer? Being an indie musician used to mean trying to do what the major label mainstream music did, but  on a budget. With so many resources to get their music to listeners and see what works, nimble indies are teaching the majors a thing or two. Find out what happens when artists approach their careers like they’re founding a start-up, and what will fuel the indie sector’s next growth spurt.

The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to learn more, and find us on twitter, facebook, and Instagram. Let us know what you think!