Social Media Marketing Podcast

Getting Started With Reddit: The Future of Online Conversations

24 snips
Nov 7, 2024
Join Brent Csutoras, a Reddit marketing strategist and CEO of OGS Media, as he shares his expertise on leveraging Reddit for engaging online conversations. Discover the importance of authenticity and community involvement to succeed on this unique platform. Brent discusses navigating subreddits, characterizing user engagement versus promotion, and the necessity of understanding Reddit's culture. He also highlights strategies for connecting with moderators and effective responses to negativity, making Reddit an invaluable tool for marketers.
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ANECDOTE

Unexpected Start

  • Brent Csutoras's marketing career began unexpectedly after learning SEO while helping companies get certifications.
  • Early success with Dig and Reddit led to speaking engagements and his own social media marketing agency.
INSIGHT

Reddit's Conversational Nature

  • Reddit's focus on in-depth conversations is its strength. Marketers must prioritize genuine engagement over quick, superficial tactics.
INSIGHT

Reddit's Audience Advantage

  • Reddit offers access to a large, engaged audience. Users respect brands that genuinely participate and provide value.
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